New

Make memories together while stargazing, inside the comfort of your home! This glow-in-the-dark Constellation AirFort is easy to set up, packs away...

Discover a glitzy twist on classic Magna-Tiles that takes imaginative building to new glamorous heights! This 15-piece set adds sparkle to magnetic...

SmartMax My First Safari Animals is designed for kids ages 1 - 5 years, offering an early, safe, and fun introduction to magnetic discovery. Easily...

SmartMax My First Tractor Set is designed for kids ages 18 months - 5 years, offering a safe and fun introduction to magnetic discovery. Easily bui...

These brightly colored dinosaurs are a wonderful introduction to magnetic discovery for toddlers. The soft dino fronts and backs click easily onto ...

SmartMax My First Animal Train is designed for kids ages 18 months - 5 years, offering an early, safe, and fun introduction to magnetic discovery. ...

Plus-Plus is one shape with endless possibilities!The 70 piece Surfer Girl tube is a great way to get started with Plus-Plus. Kids will learn to cr...

Plus-Plus is one shape with endless possibilities!The 70 piece Superhero tube is a great way to get started with Plus-Plus. Kids will learn to crea...

Plus-Plus is one shape with endless possibilities!The 70 piece Yeti tube is a great way to get started with Plus-Plus. Kids will learn to create in...

Plus-Plus is one shape with endless possibilities!The 70 piece Winter Mix tube is a great way to get started with Plus-Plus. Kids will learn to cre...

Plus-Plus is one shape with endless possibilities!The 70 piece Unicorn tube is a great way to get started with Plus-Plus. Kids will learn to create...

SmartMax My First Sounds & Senses: A magnetic STEM buidling set. Pieces feature different textures and sounds, friendly to ages 1+.

Become a professional clay artist! This vibrant clay is soft, lightweight, non-sticky, nontoxic, and stain-free - perfect for young artists taking ...

Have fun building incredible structures with SmartMax! The Start Plus set includes 12 medium bars, 6 long bars, 4 curved bars, 8 metal balls and a ...

These oversized, brightly colored rods and balls are the perfect introduction to magnetic discovery for toddlers. This set includes 23 pieces and a...

Have fun building incredible structures with SmartMax! SmartMax allows children to explore magnetism safely. The oversized pieces are specifically ...