Under $25

Does your kiddo keep asking for a pet? Get them started with Aqua Pets! These adorable, collectible characters swim, float, and truly come to life!...

New from the creators of Taco Cat Goat Cheese Pizza: get ready for firework fun! It's a race against time as players scramble to launch their firew...

Give babies a sensory play experience that fosters visual tracking, motor development, and teaches cause and effect! The Blissful Ball is made of f...

Let's glow! Add color and character to bike rides - especially at night - with a squishy rainbow LED horn! Simply squeeze to honk and activate a vi...

Imaginations bloom in the whimsical world of Calico Critters with this ready-to-play nursery set. Little learners enjoy hours of storytelling adven...

So we might be a little obsessed with capybaras at the moment, but only because they're SO COOL! Did you know that these giant rodents:-Can stay un...

Discover a cool new word game that combines skill, luck, and speed into a clever, family-friendly game that's sure to be an instant classic! Each p...

Need some help making quick decisions on the go? Clip this glittery keychain to your favorite bag for answers anywhere, anytime. Ask your question,...

Encourage early vocabulary and a love for music! Ditty Bird board books are built to last for years of interactive reading and sing-along fun. Each...

Roll, win, and avoid the bin! Roll to fill the numbered spaces on the lid while avoiding sending your dice to the dreaded dumpster. This easy-to-le...

Enter the jungle and discover a replayable EXIT game that introduces young puzzle solvers to riddle-based gameplay. On this mysterious island, jung...

Welcome to the ultimate showdown of adorableness, where you have been given the critically important (and utterly charming) mission of determining ...

Take playtime to the next level with motorbike stunts, spins, and flips... right in the palm of your kiddo's hand! The innovative design of Flip Pr...

Satisfy sensory seekers with super soft doughs that smell SO GOOD! Each gelato-inspired container of Geladough has two scented silky doughs, two pa...

For cat lovers who need a cuddle (but might be allergic to the real thing), bring home Gingie. She is an 8" snuggly cat in a sitting pose with soft...

Discover a sensory toy that feels like magic! It's part fidget, part flow, and totally mesmerizing. Slip it on your arm and watch it spiral, glide,...

Disney superfans get their guess on, asking up to 10 questions to determine the character on the Game Card in play. Is the character an animal? Can...

Show kids how much they shine! We love this heart-shaped mirror as bright room decor for tweens and teens. Push the button to light up the edge of ...

New from the creators of Taco Cat Goat Cheese Pizza: can you crack the code? Take turns being the Rule Keeper who chooses the rule that everyone el...

Let their creativity shine! Artistic kiddos design shimmery artworks using 10 metallic brush tip paint markers on a black paper pad. It's easy to c...

IQ Pentagon brings a new geometric angle to the puzzle-solving fun of the IQ series. Players must fit a full set of uniquely shaped pieces into the...

Need a quick-play game that's easy to learn and never gets old? You need Jungo! In this simple game of not-so-simple choices, the goal is to get ri...

Unleash your young artist's creativity with the Kaleidoscope 12 Jumbo Multi-Colored Prism Pencils! Each pencil features a unique, vibrant pattern o...