Under $25

Kick, curve and control like the pros! Practise solo or with friends in any open space. The advanced aerodynamic design helps you master directiona...

Flora the plush bunny helps you bond with baby by playing peekaboo! Squeeze her belly and her oversized ears flap down over her face, hiding her em...

Flappy the plush elephant helps you bond with baby by playing peekaboo! Squeeze his belly and his oversized ears flap down over his face, hiding hi...

Same great features as our larger Whoozit, but small enough to tuck easily into a purse or coat pocket. Baby Whoozit is loved by babies everywhere ...

The PERFECT gift and keepsake for baby's first birthday!Three cheers! Let’s make a wish.Happy birthday, baby!From sunset picnics to trips to the be...

Rubber ducky, you're the one! Make bathtime lots of fun with a classic yellow rubber duck... in a super 10" size! Don't worry, parents: ducky's bot...

This cute bunny stacker is the perfect way to spend a rainy day! Features three different rings to stack. One even has a string tail that makes a c...

When it comes to your baby's teething journey, you deserve the best, and that's exactly what the Chew Cube Teething Rattle delivers. Crafted with l...

When it comes to your baby's teething journey, you deserve the best, and that's exactly what the Chew Cube Teething Rattle delivers. Crafted with l...

PLEASE FEED THE ANIMALS. He’s the biggest creature in the sea so naturally he’s worked up an appetite. Squeeze CHOMP’s tail fin and his soft, flexi...

With gleaming little eyes, a tiny embroidered smile, a lumpy blue-green-yellow body, and eight tiny feet, this soothingly soft caterpillar will inc...

Each Clutch features a dimpl bubble on one end and squishy silicone textures on the other. There's green with bumps, yellow with circles, blue with...

A vibrant stack-and-discover experience! The top of each cup features a squishy silicone bubble embossed with a unique texture pattern. Little fing...

Embark on a sensory adventure as toddlers explore this fun-filled board book! Each page has cute animal illustrations and prompts that encourage ch...

Captivate little hands and growing minds with an irresistible new sensory toy for ages 0-2+! Grabits animal friends are easy for little ones to gri...

Isabelle the plush Rainbow Stripe Soft Doll is ready for a day of play and games! Designed with a plump, cuddly form and embroidered facial feature...

Captivate and soothe babies with a mesmerizing sensory toy. The Baby Calm Down Bottle comes prefilled with sparkles and water and is totally sealed...

Features an adorable momma and baby kangaroo pair. Baby kangaroo is a finger puppet! Embossed tin. Plays "Pop Goes the Weasel".

Toddlers develop fine motor skills, learn about cause and effect, and giggle with glee as they explore this 4-sided activity tower! There are so ma...

Double the fun, double the play! BOP & POP is the next evolution of the beloved Krumples sensory toy, now designed with two connected pieces th...

10" Who can resist a llama this colorful and festive? From rattle to WubbaNub to blanket, Lily Llama is what's trending for baby! Baby safe sewn-in...

Little Cuties by Madame Alexander is great for those occasions where a child’s full-size baby needs to stay at home. Take baby on visits to grandpa...