Under $25

Flappy the plush elephant helps you bond with baby by playing peekaboo! Squeeze his belly and his oversized ears flap down over his face, hiding hi...

Tailor-made for baby's first teeth, this unique teether-brush provides sensory satisfaction to baby's sensitive gums, lips and tongue.  Perfectly s...

Give babies a sensory play experience that fosters visual tracking, motor development, and teaches cause and effect! The Blissful Ball is made of f...

When it comes to your baby's teething journey, you deserve the best, and that's exactly what the Chew Cube Teething Rattle delivers. Crafted with l...

When it comes to your baby's teething journey, you deserve the best, and that's exactly what the Chew Cube Teething Rattle delivers. Crafted with l...

Little fingers can't resist these beautiful buttons! Built safely into the sturdy ABS plastic frame are five vibrant silicone bubbles in varying s...

Each Clutch features a dimpl bubble on one end and squishy silicone textures on the other. There's green with bumps, yellow with circles, blue with...

FARRAH FAWN SILICONE TEETHER

Introducing the First Friends Firefighter Prepare your little hero for exciting adventures with the First Friends Firefighter. Designed for ...

Introducing the First Friends Policeman! Color: Multicolor Recommended Age: 1-5 years Material: Made of high-quality ABS & wheat straw Siz...

Share baby’s first words in a book that’s indestructible!  Baby’s at the table—spoon, banana, cheese. Baby’s in the house—lamp, socks, crib. Baby’s...

Toddlers develop fine motor skills, learn about cause and effect, and giggle with glee as they explore this 4-sided activity tower! There are so ma...

Double the fun, double the play! BOP & POP is the next evolution of the beloved Krumples sensory toy, now designed with two connected pieces th...

10" Who can resist a llama this colorful and festive? From rattle to WubbaNub to blanket, Lily Llama is what's trending for baby! Baby safe sewn-in...

With a plush finger puppet permanently attached to the book and peek-a-boo holes in every page, this charming board book is a fun way for parents a...

Discover the Magic of Munch Mitt. Malarkey Kids believes that parenting should be a joyful experience, and that's why they're proud to introduce th...

Introducing the Munch It Blanket: Where Comfort and Teething Meet Malarkey Kids believes that every baby deserves the utmost comfort and care durin...

Introducing the Munch It Blanket: Where Comfort and Teething Meet Malarkey Kids believes that every baby deserves the utmost comfort and care durin...

TUMMY BOOK - The Vehicles My Tummy Board Book by Mudpuppy is a fold out accordion bound book that can stand upright on a playmat, perfect for enga...

The NogginStik rattle lights up red, blue and green to stimulate a baby's eyes and to encourage visual tracking. The base makes a pleasing, soft ra...

Little fingers can't resist the flexible, textured rings and easy to hold grips of this colorful activity toy! Babies and toddlers love twisting Ok...