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The latest addition to the SqueezyMates lineup are all-new Jumbo Squeezys sold in random capsules. Each GIANT capsule holds an EXPANDING Jumbo Sque...

Explore the fascinating journeys of animals that migrate! Shine a flashlight through the pages of this book to reveal migratory animals hidden with...

Hold a light behind the pages to discover secrets of the earth's ecosystems in another nature title in the best-selling Shine-a-light series. Innov...

Meet Blair! He’s amazingly cheery and always looks for the bright side of things. Known for his big glasses and smile, Blair is always ready to pla...

Meet Pippa! She's the shortest of the Glo Pals, but is very smart. When Pippa gets placed in water, you'll see just how bright she is - she'll "glo...

Meet Sammy! He's tall, lanky, and loves sports. When Sammy gets placed in water, he'll "glo" red and instantly come to life! Each Pal typically las...

Light up the night with a friend! Push the button on the back of the Dolphin LifeLight to open the dolphin's mouth, and watch a super-bright white ...

Light up the night with a friend! Push the button on the back of the Dog WildLight to open the dog's mouth, and watch a super-bright white light em...

Light up the night with a friend! Push the button on the back of the Shark LifeLight to open the shark's mouth, and watch a super-bright white ligh...

Barbie Career dolls inspire kids to dream big with a whole world of professions to explore. Each doll wears a career-themed outfit and accessories,...

This oversized, huggable T-rex trades sharp teeth for a soft, cuddly build. 14-inch plush T-rex, soft and squeezable, ready to roar into any dinosa...

Surprise! Each of these water wigglers flips inside out to reveal a different character. Their super soft plush exterior makes them an ideal sensor...

Soar into storytelling with this enchanted fairy doll from Barbie Dreamtopia. Gem-inspired bodice, painted-on tights, and a removable fairy skirt, ...

Even handlebars deserve to sparkle! Spacebrightz bike bell attaches to your handlebars and is weather resistant. Push the pull on your bell to watc...

Even handlebars deserve to sparkle! Spacebrightz bike bell attaches to your handlebars and is weather resistant. Push the pull on your bell to watc...

SmartGames IQ Fit offers endless hours of cognitive-skill building fun...on the go! Can you fit the 3D pieces into place on the gameboard? You migh...

This elegant, five-piece bracelet set brings a classic touch of feminine grace to any tween's accessory collection. Includes 5 stretchy, clasp-free...

This set of five bow-topped bracelets adds a sweet, coordinated touch to any jewelry collection. Includes 5 bracelets packaged on a peggable bliste...

This oversized fold-out mural gives young artists a magical landscape to color and decorate with stickers. Intricate fold-out magical mural for col...

This oversized fold-out mural gives young artists a dinosaur-filled landscape to color and decorate with stickers. Intricate fold-out dinosaur mura...

Meet Lumi! She has curly hair and loves her friends. When Lumi gets placed in water, she'll "glo" purple and instantly come to life! Each Pal typic...

Little Cuties are great for those occasions when a child's full-size baby needs to stay home. Soft fabric body with molded head and limbs, bright p...

This 3-in-1 art pad gives young artists three kinds of premium paper to explore in one place. 48-page, 8.5" x 11" pad with 24 sheets of mixed media...