Step into a world where imagination leads the way! Our Imaginative Play Collection is filled with toys that inspire storytelling, role play, and endless creativity. From pretend kitchens to dress-up adventures, kids can become anything they dream of.
Meet Beanie Bouncers!Part furry friend, part bouncy ball - all fun! Beanie Bouncers are a fresh spin on the classic bouncy ball - a timeless toy re...
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Amuseables Sports Badminton may look like he’s built for speeding over nets – but don’t be fooled. This shuttlecock is all about flow. Specific...
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Larger than life, Bristle the Hedgehog stuffed animal is the go-to pal when you need supersized Hedgehog hugs! His 14" length is stuffed with resil...
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If you're raising a future Sherlock Holmes, your young detective needs all the tools of the trade. Help them crack the case on any mystery with thi...
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The three friendly Axolotls are at home in BAYALA® and live there in Meamare. You can see that they are magical – or have you ever encountered norm...
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This popular rainforest creature has been reimagined as a plump and lovable plush friend! A heavy dose of whimsy and pastel pink fur boasting unbel...
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Often mistaken for twins, Amuseables Pair of Olives aren’t actually related – but are very much BFFs. Their identical height, similar coloring and...
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Meet Beanie Bouncers!Part furry friend, part bouncy ball - all fun! Beanie Bouncers are a fresh spin on the classic bouncy ball - a timeless toy re...
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With this toy, children will develop movement coordination and balance and strengthen their muscles. As the toy trails behind, the little ones will...
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Peek around corners, peer into tight spaces, and look under water with a flexible digital spy scope designed especially for aspiring young spies an...
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Beep, beep, beep! Put on your hard hat and enter an imagination-powered world of construction! Kids who love machinery enjoy hours of pretend play ...
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The huge boney plates on the Stegosaurus' back are pretty impressive. Most of the time, though, the herbivore is a peaceful soul. But if you distur...
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Take part in a boisterous dance with Nia, our African Crowned Crane stuffed animal, and discover this exotic bird's dramatic flair! Featuring a rea...
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Add some "aww" to any basket with an adorable baby duck! This 7.5 inches tall, cuddly yellow pal has a soft plush body, bright eyes, and floppy win...
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Drive-thru realness!The star of any barbecue bash, Amuseable Burger's dressed to impress! From top to bottom, this burger's rocking a brilliant two...
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The Toilet Set contains a toilet, washstand, cleaning products, potty seat, and toilet mat.The toilet can be flushed by pulling the lever and the t...
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Amazing magic tricks designed especially for young magicians. Includes bonus Augmented Reality Illusions plus exclusive easy-to-follow video instru...
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Imaginations soar in the pretend play world of Calico Critters. Get started or expand your collection with three soft, poseable gray elephants in r...
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At an impressive six meters in length, the Concavenator is an imposing figure. The lizard's skin shines grass-green and yellow. On its back it has ...
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The joke's on you with this Jumbo Joke Box. Box comes with 8 classic gags in one package! Includes goofy teeth, hand buzzer, floating eyeball, vomi...
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