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Aspiring architects and future exterior designers can practice their skills and bring their dream backyards to life with this hands-on introduction...

Baby shark, doo doo doo doo doo doo! This soft baby doll plush is a fin-tastic gift for summer newborns. An innovative spin on soft dolls, this snu...

Discover the ultimate new way to throw, catch, and have a blast with family and friends. The Javelin is like a football, baseball, and frisbee... b...

Rubber ducky, you're the one! Make bathtime lots of fun with a classic yellow rubber duck... in a super 10" size! Don't worry, parents: ducky's bot...

Beep, beep, beep! Put on your hard hat and enter an imagination-powered world of construction! Kids who love machinery enjoy hours of pretend play ...

Load up hours of pretend play with a camper van that's ready for wilderness adventures! Perfect for vehicle-obsessed kiddos, this 1:16 scale "Adven...

Unlimited... these markers are... unliiiimited! If your young artist is feeling limited by markers that won't layer color in a satisfying way, here...

Sensory toys, putty, and DIY: three trends meet in one mash-tastic activity kit! The power of creation is in your kiddos' hands as they make their ...

Make this summer unforgettable: help kids capture special memories and start epic scrapbooks using this cool new Sugar Crush–styled digital camera....

Make saving money sweeter this summer: encourage good financial habits with a classic gumball machine coin bank. Kids discover the thrill of saving...

Roll into active outdoor play with EzyRoller! This multi-award winning ride-on toy is propelled by wiggling feet back and forth. Kids ages 4+ learn...

Your family's new favorite card game is here! An addictive new game for ages 8+ (and especially adults), players press their luck as they race to s...

Get tweens and teens moving with freestyle kick ball - cleverly designed for full-bodied fun on the go. Slide the FootzyBall clip onto your waistba...

Ready, set, PADDLE! Drop this super cool remote control kayak in the tub or pool and make a splash as you master steering, tricks, and speed stunts...

Burst the boredom bubble with a new IQ game that's pop-ular with clever kids and adults! Designed in a compact format with lid to take and play whe...

Don't get it twisted: use your noodle to solve all the challenges in this new IQ game! Designed in a compact format with lid to take and play where...

OK so a lava lamp is cool... but a jellyfish mood light that's also a bluetooth speaker is even cooler! This 10" lamp creates the perfect soothing ...

Challenge tweens and teens to become trick shot masters of mad, rad, magnetic action! This set features ramps, rebounders, rings, a tunnel, and a m...

Use your nose to find ingredients and complete recipes in four easy steps: scratch, sniff, guess, and match! Identify scents from scratch-and-sniff...

This super squishy Strawberry Bubble Tea is so cute we can't decide if we want to drink it up or just squeeze it really hard! All 11" of this boba ...

Babies go bananas for these monkey-shaped teethers! Each pack comes with 6 colorful HangaTangs made of textured food-grade silicone. Their hands an...

Move over Moo Deng – Nibbles the pygmy hippo is here! A charming and cuddly tribute to one of the animal kingdom's most endearing yet lesser-known ...

When baby reaches for your cell phone, hand them PlayTab Go instead! A compact, travel-ready version of our favorite new modular sensory toy, it co...

One shape, endless possibilities. Encourage open-ended, creative play with this 240-piece starter set of Plus-Plus! Kids learn to create in 2D or 3...